We had the pleasure of catering Boyish Jeans’ launch of its Spring collection. This fun event, which also included complimentary ear piercings and a floral bar, was attended by over 80 influencers who were as excited as we were to see the denim company’s newest line.
This event was extra special for us because we were able to work with a brand that makes sustainability a priority (which we LOVE). Designed in Los Angeles, BOYISH uses ethical and sustainable practices when developing and manufacturing its product. The jeans are produced with sustainable fabrics through an environmentally-friendly and cruelty-free process.
Did you know that the fashion industry is one of the most wasteful? Jeans alone use up to 1,800 gallons of water to make one pair, which equals to about 500 billion gallons of water just for the jeans sold in the USA every year. Boyish jeans use only 1/3 the amount of water of regular denim and recycles all its water so no water is polluted in our process.
The afternoon event featured light bites by Chef Hope, including watermelon bites with cashew goat cheese and pine nut brittle, petite tofu banh mi, and avocado toast with micro greens. We loved how colorful our menu looked, especially with Boyish’s gorgeous florals serving as the background. Working with our bar partner, Sunseri’s, we created refreshing cocktails using fresh seasonal fruit and our signature citrus chipotle salt blend.
The venue, which was a private home in the Hollywood Hills, provided an Instagram-worthy backdrop for this relaxed event. Outside was a gorgeous Spanish tile pool with amazing city views and throughout the home were elegant archways and staircases that made every photo stand out.
What we’re most proud of from this event was our ability to divert over 25 pounds of trash from landfills by mindfully separating our compostable waste, recyclables and garbage. By the end of the event, we had generated less than one pound of trash! We partnered with our friends at Epic Renewal to make sure our organic waste was responsibly composted.